UNICEF Tap Project

UNICEF has a new project that aims to raise money to provide fresh and clean water to needy children in a clever way.

According to the above clip (from UNICEF’s channel), all the major New York City restaurants caught on, as well as hundreds of others. Basically, you go out eat, but pay a minimum of one extra dollar, which reportedly gives a child 40 days of clean H₂0.

Good idea.